Offline Marketing Specialist (1-year contract)

What you’ll Do:

• Offline Media Planning: Assist in planning and coordinating campaigns across key OOH formats (billboards, transit, digital screens), POSM materials, and brand activations.
• Execution & Coordination: Work closely with media agencies, vendors, and internal teams to ensure timely deployment and quality control of offline media.
• Tracking & Monitoring: Support in tracking campaign roll-outs, collecting proofs of performance (POP), and maintaining media placement logs.
• Activation Logistics: Support the setup of event-based campaigns or roadshows—helping with logistics, branding assets, and on-ground coordination.
• Cross-Functional Sync: Collaborate with creative, branding, and regional teams to ensure consistent messaging across touchpoints.
• Performance Recap: Assist in compiling campaign recaps, documenting coverage, and extracting learnings to improve future activations.

What you’ll Need:

• 1–2 years of experience in offline media, brand activation, or marketing (internships count!)
• Basic understanding of OOH, POSM, and event logistics
• Strong coordination, organizational, and project management skills
• Comfortable managing vendors and external stakeholders
• Passionate about seeing brand come to life in the physical world