Senior Social Media Marketing Executive (1-year contract)

About LINE MAN Wongnai

LINE MAN Wongnai is Thailand’s Leading On-Demand Delivery and Lifestyle e-Commerce platform service. We build technology to help Thai people live better and to empower all local businesses by creating an end-to-end food ecosystem through our channel LINE MAN and Wongnai. Connected consumers, riders, and local businesses and improved the daily life of all parties with restaurants nationwide. And because we are local, we provide the deepest variety and services that are tailor-made for Thai people.

What you’ll Do:

• Lead the Social Media Analytics & Admin team in delivering comprehensive data-driven insights and performance reports.
• Analyze social media metrics and trends to evaluate campaign effectiveness and provide strategic recommendations for continuous improvement.
• Oversee the management and maintenance of social media dashboards, ensuring data accuracy and timely reporting to key stakeholders.
• Collaborate with the content and creative teams to ensure that social media strategies are aligned with overall brand objectives.
• Manage and optimize social media scheduling, posting, and platform administration processes.
• Lead the implementation and usage of social media management tools and platforms to enhance workflow efficiency.
• Stay updated on social media analytics trends, tools, and best practices.
• Provide leadership and mentorship to team members, supporting their professional development and growth.
• Ensure all social media activities comply with company guidelines and regulatory requirements.
• Monitor brand sentiment and manage potential risks on social media.
• Lead crisis response strategies to handle negative situations swiftly and effectively. 
• Collaborate with related teams to ensure consistent messaging during crises.