Category Marketing Manager

Bangkok
|Permanent
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Responsibilities

  • Create and initiate marketing plan to drive growth for Non-Food service to achieve a monthly target.
  • Create integrated marketing campaigns based on market segments to gain new customers and build repeat business
  • Manage and monitor Non-Food app optimization to improve customer experience, %Conversion and complete transaction.
  • Managing, executing and developing marketing campaigns and communications
  • Run end-to-end of campaign cover for ; Communication brief, Media plan, Campaign tracking
  • Review campaigns and analyse how we can improve performance going forward and actioning the requirements
  • Work cross-functionally with Business Development, Performance Marketing, Social media, Design team, CC, CX, and product team to ensure that we deliver best-in-class marketing campaigns, user engagement, and tracking capabilities
  • Oversee e-commerce market trends and competitors

Qualifications 

  • A minimum of 5-7 years of experience in campaign building up; preferably with relevant experience in e-Commerce, FMCG.
  • In-depth understanding of marketing funnels, trend and media strategies
  • Strong communication and project management skills
  • Bachelor or higher in marketing communications, advertising, marketing, or related field
  • Result oriented, logical, with the ability to think strategically and creativity, distinctive problem-solving skills, and the abilities to work well under-pressure in very dynamic environment
  • Excellent communication (verbal and written) in both Thai and English
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Benefits & Perks
Flexible hours that suit your pace
Breakfast and lunch provided
Work from home or anywhere
Barista service available daily
MacBook provided for everyone
Afterwork beer available daily
No cap on your annual leave
Yearly company outing trip