B2B Product Marketing Manager / Senior Manager

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About LINE MAN Wongnai

LINE MAN is the largest local on-demand delivery platform. Offering various services including food delivery, groceries delivery, messenger service, taxi service, and more in the future. We have the single aim, which is to make Thai people live better.

Therefore, the Product Marketing team is a super crucial part to deliver our offerings and benefits to the merchants and thus users of our platform, and make their lives better. And, to lead all the products through challenges and become number one in the market.

As Product Marketing manager/senior manager  you’ll be responsible for successful product go-to-market strategy and plan using marketing tools to merchants in the platform aiming at different objectives, executing the plan and performance tracking  as well as raising the bar for our product experience. We’re looking for an entrepreneurial leader who loves challenges of bringing products to merchants  through marketing tools, achieving aspirational targets, working with talents, and changing and fast-paced environments.

What you’ll Do:

  • Leverage numbers and data to define winning strategies and positions for LINE MAN’s products, including but not limited to marketing/promotional products and  restaurant solutions, which align with company’s goals and objectives
  • Design marketing strategies and marketing communication initiatives to achieve the given targets, including user acquisition, user retention, sales, monetisation, profitability, and brand positioning & brand perception
  • Plan, design and realize marketing technology, and user product features to support business objectives & strategies for LINE MAN’s services
  • Responsible for the end-to-end of strategic campaigns
  • Campaign planning for short, and medium term, including budget management, to achieve business targets
  • Impact measurement, budget tracking, and return-on-marketing-investment improvement initiatives are crucial
  • Lead and inspire your team, and all stakeholders to be customer-centric, data & insight driven, with strong growth mindset, and positive team player working culture

What you’ll Need: 

  • Minimum 5 years of business development/consulting/project management/marketing experience. 
  • Experience in the e-commerce/Tech/FMCG/business consulting industry is a plus.
  • Proven track record of data & insight utilization to form innovative initiatives which successfully execute into an impactful business result.
  • Business oriented, and biased towards action skills.
  • Entrepreneurial and not afraid to be hands-on on the work.
  • Self-driven, highly motivated, and high sense of responsibility and ownership
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Benefits & Perks
Flexible hours that suit your pace
Work from home or anywhere
MacBook provided for everyone
No cap on your annual leave
LINE MAN Services Coupon
Barista service available daily
Afterwork beer available daily
Yearly company outing trip
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