B2B Marketing - Monetization Marketing Manager

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  • Responsible for monetization products (Paid-Ads) or business/new services concerning restaurants related.
  • Plan, execute, monitor and optimize marketing initiative strategies relating to restaurants' Customer Life cycle covering all stages including acquisition, onboarding and retention by cross functional working with internal and external.
  • Identify issues, develop hypotheses, gather and interpret data, execute analysis and present findings and strategic recommendations to key decision makers for improving performance.
  • Manage available resources and budgets in order to maximize the benefits and meet the set goal of the company.


  • Minimum 4-7 years work experience in related fields (restaurant business is preferable).
  • Experience in Digital Marketing/Planning, Performance Marketing, E-commerce is preferable.
  • Experience working in executing digital marketing campaigns: Facebook Ads and Google Ads (SEM, GDN, YouTube, Facebook CPAS, UTM, E-commerce platform on-site solutions is a plus).
  • Knowledgeable on e-commerce marketing planning, executing, and optimization as well as performance metrics: ROAS, CPA, CPC, CTR, Conversion Rate.
  • Strong analytical skill and comfortable with large datasets to support data-driven decision making with Excel capabilities.
  • Interpersonal skill with a team player and can-do attitude; able to effectively work with cross-functional teams.
  • Consultative and troubleshooting skill; ability to present complex data, make solutions recommendations, and troubleshoot platform features.
  • Ability to work under ambiguity, fast-paced environment and be the owner of one’s responsibility.
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Benefits & Perks
Flexible hours that suit your pace
Breakfast and lunch provided
Work from home or anywhere
Barista service available daily
MacBook provided for everyone
Afterwork beer available daily
No cap on your annual leave
Yearly company outing trip
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