What You’ll Do:

• P&L & Revenue Leadership: Hold end-to-end accountability for ad revenue targets, financial forecasting, and macro-level supply and demand optimization to maximize long-term monetization.
• Pricing Vision & Architecture: Design and optimize pricing models (e.g., dynamic pricing, bidding dynamics) and promotional frameworks to drive merchant adoption and marketplace competitiveness.
• Inventory & Placement Strategy: Define slot ratios, frequency caps, and ad load logic across the ecosystem to balance ad monetization with user experience.
• Advanced Macro-Diagnosis & Algorithm Logic: Direct teams in diagnosing metric fluctuations, defining core ranking mechanics (e.g., eCPM, fill rates), and ensuring algorithms reward high-quality inventory and maximize client ROAS.
• Executive Alignment: Sponsor key strategic marketplace initiatives and serve as the definitive voice for the Ad Marketplace during executive and C-level strategic reviews.
• Team Leadership & Development: Build and cultivate a high-performing analytical culture, directly mentoring team members, establishing operational workflows, and guiding career development.

What You’ll Need:

• Experience: 8+ years of experience in Ad Tech, E-commerce, or Marketplace Strategy, with significant experience in revenue management or ad marketplace optimization.
• Technical Acumen: Ability to understand Machine Learning, Personalization, Pricing and Ranking model architecture, data pipelines, and API integrations to converse effectively with Data Scientist Heads.
• Leadership: Strong influence and negotiation skills, capable of driving consensus among senior executives.
• Education: Bachelor’s degree in Business, Engineering, Economics, Financial or related fields. MBA or Master’s degree is preferred.
• Strategic & P&L Leadership: Proven ability to manage revenue goals, align marketplace mechanics with overarching business goals, and lead cross-functional execution.
• Analytical & Technical Foundation: Strong analytical baseline (Excel, SQL, Dashboarding tools) required for pressure-testing data-driven insights and evaluating complex monetization models.
• Executive Storytelling & Presentation: Exceptional ability to distill complex data into strategic narratives and deliver impactful executive-level presentations.
• People Management: Demonstrated experience in leading, mentoring, and developing analytical and business management talent.Problem-Solving: Ability to identify problems, generate solutions, and overcome obstacles.